Research context
One in five
In NSF’s 2025 survey of 1,000 U.S. adults, one in five struggled to interpret nutrition information on food labels.
Read the NSF surveyThis describes a consumer need. It is not an endorsement of IngredientIQ.
Your food has a label. You deserve an explanation.
IngredientIQ® is developing a food label scanner to help explain ingredients in the context of your allergies, sensitivities, and dietary preferences.
App in development. Free guide available today.
Get the free Smart Label Decoder
Not available for public download yet. Product screens illustrate the planned app.
Clarity starts with the label. 
Your context. 
Clear sources. 
Honest limits. 
Your Context
Label Literacy
Evidence in Context
Your Context
Label Literacy
Evidence in Context
Your Context
Label Literacy
Evidence in Context
Your Context
Label Literacy
Evidence in Context
Your Context
Label Literacy
Evidence in Context
Your Context
Label Literacy
Evidence in Context
Why we are building IngredientIQ.
Why food label clarity matters
We are building a clearer way to understand food labels. Start today with our free Smart Label Decoder guide, then join Founding Access for updates on the planned app.
Your label. Your context.
The planned scanner is designed to connect ingredient information with the allergies, sensitivities, and dietary preferences you choose to share.
Sources you can examine
Our approach puts research and regulatory information in context. A source link should explain what the evidence supports, including its limits.
Rules first. Clear explanations.
The planned app uses defined rules first and AI to help explain the result. A scan does not automatically retrain the system or guarantee that a food is safe.
The planned scanning experience
STEP - 01
Scan
Start with ingredient information from a food label. Barcode, QR, and label scanning are part of the planned experience.
STEP - 02
Analyze
Apply your selected context and defined decision rules. Explain which sources support the result and where information is missing.
STEP - 03
Decide
Read the explanation, verify the current package, and ask a qualified professional about individual health concerns.
Who we are building for
Parents
Parents who want to understand ingredient labels and ask better questions about allergens. Always verify the current package.
Individual health questions
People who want clearer food information to discuss with a clinician or dietitian. IngredientIQ does not diagnose or treat a condition.
Fitness Enthusiasts
People who want to compare serving sizes, nutrition information, and ingredients against their own dietary preferences.
What you can use today
| Resource | Availability | Start here |
|---|---|---|
| Smart Label Decoder guide | Available today | Get the free guide |
| Decoded articles | Available today | Read the journal |
| Founding Access | Open for signup | Get launch updates |
| Food scanning app | In development | See what we are building |
| Privacy information | Published | Read the policy |
Why IngredientIQ is Different
IngredientIQ is being developed around a Glass Box approach: defined rules first, AI-assisted explanations second. We aim to show the reason for a result and the limits of the available information.
1
Defined decision rules
2
Evidence in context
3
Rules first. Clear explanations.
Help shape clearer food information
Share the food label questions you want answered. Founding Access provides launch updates and an opportunity to give feedback as we develop the app.
A real need for clearer labels
Research describes the need. IngredientIQ is building a response.